The week in social media news hand-curated by your friends at Fandom Marketing. Apple and Instagram crack down on illegal drug-related activity on their networks, while Facebook focuses on reducing the hoaxes that appear in users’ feeds. Learn how Pinterest is trying to appeal to the male demographic and discover the new feature that the already-forgotten social network…
The week in social media news hand-curated by your friends at Fandom Marketing. Blackberry accidentally tweeted out a message from a competitor’s smartphone and LinkedIn announced two new products the company is developing. Hear what Mark Zuckerberg thinks social networks will look like in ten years and learn about the correlation between technology and higher levels…
Report reveals the number one obstacle to social media success is lack of in-house resources/skills. Learn why the other obstacles are symptomatic and five attributes of a good social media manager. eMarketer published a report in December highlighting what marketing professionals struggle with in achieving social media marketing success. ROI was predictably top of the list. What might…
The week in social media news hand-curated by your friends at Fandom Marketing. Research shows that more teens are fleeing from Facebook due to their perception of the site’s safety. Learn about Twitter’s new ‘While You Were Away’ feature and why Facebook is driving for speech recognition dominance. Study: More Teens are Fleeing from Facebook December…
Plan Next Year’s Content Using this 2015 Marketing Calendar
December 30, 20142014 is officially in the books, and every marketer is sighing with relief over the holiday season winding down. We can all look forward to the new year, and get excited about what’s to come in 2015. If you haven’t already, now is a great time to plan a team brainstorm and come up with…
One Dozen Social Media Tactics You Should Start in 2015
December 23, 2014Earlier this month I wrote about social media tactics marketers must stop in 2015. To balance the conversation, I’m going to tell you about the things marketers should start doing next year. A list of business focused action items for success. Here we go! 1. Use Social Media Alongside Event Marketing Conversations online are amplified by real world events.…
The Week in Social Media News 12/19/2014 Keeping Marketers Current
December 19, 2014The week in social media news hand-curated by your friends at Fandom Marketing. Sony’s decision to cancel “The Interview” causes celebrities to express their rage on Twitter. Facebook now auto-enhances newly uploaded photos on iOS instead of making you manually filter them. Discover the new way to edit pins on Pinterest and learn what role Facebook plays in Holiday…
7 Ways to Whip Your Social Content Calendar Into Shape for 2015
December 16, 2014Get ahead of the social media curve in 2015 with an editorial process and the right tools in these seven easy steps. The end of 2014 year is rapidly approaching and that means time to prep for the new year ahead. You’ve likely begun planning for 2015 with your marketing budgets, measuring 2014’s performance, researching…
The Week in Social Media News 12/12/2014 Marketers Roundup
December 13, 2014The week in social media news hand-curated by your friends at Fandom Marketing. Many changes are coming to Facebook including a call-to-action button to Pages, new interests targeting on posts, enhanced search features and Insights. Instagram’s growth is making headlines and leaving other social networks in the dust. The FTC rules that employees must disclose…
The Do’s and Don’ts of YouTube Influencer Outreach
December 9, 2014Video is a trending media format that will grow in importance in 2015. In this interview you’ll learn about insider tactics for working with YouTube influencers to promote your products on video. This month we feature Jennifer DeYoung who recently joined global lifestyle and fitness brand Tone It Up as their digital media manager. You…