SXSW 2017
Featured, Social Marketing Strategy

Six Powerful Marketing Trends from SXSW 2017

Marketers, VR enthusiasts, celebrities, musicians, and even gamers flock to Austin, Texas each spring for the South by Southwest Conference & Festivals. Sessions, sponsor activations, and events revolve around interactive, film, music and new to 2017, gaming. From VR cinemas to fashion moguls talking social media, to the effects of storytelling on your brain, here…

March 24, 2017
San Diego's top Instagram Worthy Locations
Featured, Social Media For Events

San Diego’s Most Instagram Worthy Spots

Instagram is a place to discover the world. With 600 millions users and counting, Instagram is the perfect platform to drive engagement in a world where visual content is an essential piece of event marketing. For that reason, we’re sharing our favorite downtown San Diego Instagram spots for you to create new exciting content while…

March 2, 2017
4 Free Google Analytics Reports
Content Marketing, Featured

Four Free Ways to Use Google Analytics to Successfully Leverage Your Data

With consumers’ digital engagement becoming increasingly central for most businesses, tracking that engagement is more important than ever. Google’s free digital analytics tool, Google Analytics, allows marketers to do this and much more. Available to anyone with a Google account, this dynamic resource collects, processes, and reports on the behavior of users who visit your…

February 15, 2017
Facebook For Business, Featured

Five Reasons to Include Paid in Your Organic Facebook Strategy

In a world where digital advertising is carefully designed for individuals, Facebook advertising has dominated new media. Strategically customized ads to highly targeted audiences can help your business gain mind share on Facebook. People are spending 9 hours a day on social media as a source of news, entertainment and communication channel with their favorite…

February 1, 2017
Featured, Social Marketing Strategy

34 Digital Marketing Trends to Watch in 2017

What’s next in digital? Being a successful marketer challenges us to stay on top of what’s currently trending and how users are behaving in the digital environment.. The team at Fandom Marketing has curated a list of 34 digital marketing trends across credible sources to help guide your strategy as you begin a new year.…

January 18, 2017
Content Marketing

Five Agency Content Planning Tips For 2017

With 2017 here, it’s time to focus on building your annual content calendar. We have two fantastic tools to help you get geared up for the year ahead. First, we tapped the team at the agency to collect their top content marketing tips and boiled them down here to five simple takeaways. The second tool is an annual favorite. Each…

December 30, 2016
UGC hands taking photo apple cake with smartphone.png
Community Management

Using Instagram for Business

In recent years, Instagram has demonstrated significant growth with over 400 million active users. The popular photo sharing social network has the potential to become a central visual content strategy for your brand. Instagram can be leveraged to build brand awareness and high-levels of engagement. Far exceeding the level of engagement businesses are seeing in…

May 31, 2016
iphone beach photo sunset
Social Marketing Strategy

Trending Hashtags and Instagram Filters for Summer Months

Chances are you’re counting down the days until Memorial Day Weekend and the official kickoff of summer. The three months between summer’s holy grail holidays of Memorial and Labor Day are a prime season for marketers. Your audience is generally out enjoying warmer weather, traveling, attending parties, and more. Now is the perfect time to…

May 17, 2016