The week in social media news curated by your friends at Fandom Marketing. Millennials Use Different Social Networks to Post, Buy Different Product Types Nearly 70% of millennial social media users are at least somewhat influenced to make purchases based on their friends’ posts, but what types of products are they buying and how? According…
February 14, 2014The Fandom team was invited to attend the first annual Tech Marketing 360 conference happening February 18 – 20 in Laguna Nigel. Melonie and I will be live tweeting at the event so be sure to follow along using Twitter hashtag #tm360. I got to interview Gayle Wolski, general manager for Tech Marketing 360 to…
February 12, 2014Customer Appreciation Ideas From Five Brands Who Nailed It
Valentine’s Day is right around the corner, and if you haven’t started thinking about ways to show your fans the love this year, now is a great time to start. Customer appreciation ideas should be flowing all year long, but February and Valentine’s Day offer an added opportunity to show fans you’re listening, you appreciate…
February 10, 2014The week in social media news curated by your friends at Fandom Marketing. Facebook Page managers will see names of admins who made posts and comments starting February 20 February 7, 2014 Facebook today posted a message at the top of Pages on the social network to notify administrators that their the names will soon…
February 7, 2014With thousands of blogs publishing daily, it’s difficult to break through the Internet noise and make yours pop. With a book titled, “Launch” and multiple successful blogs – one being Social Media Examiner, which has 7.5 million readers – Mike Stelzner knows exactly what it takes to be a blog break-out star. Last July, Mike…
February 4, 2014The week in social media news curated by your friends at Fandom Marketing. Facebook looks to nab Twitter’s ‘second screen’ crown in Super Bowl January 31, 2014 With over 100 million people glued to their TV screens Sunday, the Seahawks and Broncos aren’t the only ones going head-to-head. Two fierce rivals, Facebook and Twitter, will…
January 31, 2014As marketers we are constantly pushing content. Write that blog post, find a featured image, upload that video, search for keywords, create cleaver copy for social sharing, and the list goes on. We create content for several reasons and different types at that. Content is a never-ending cycle. And that is why we need to…
January 28, 2014The week in social media news curated by your friends at Fandom Marketing. Hot Dog! Oscar Mayer is Giving Away a Wienermobile for a Day January 23, 2014 Oscar Mayer is handing over one of its 27-foot long, 14,050 pound vehicles to one lucky winner in their social media contest that hot dog brand is…
January 24, 2014Facebook updated the News Feed algorithm in December 2013 changing what types of content will get reach into your audiences. Social media marketers follow these changes closely because we want our content to be seen by fans organically. Although, we all know that Facebook advertising is now a must to reach our audiences. It’s comparable…
January 20, 2014By: Eric Drake In the past, mobile experience among marketers was an exceptional bonus, or a sales hook. Now, it’s a prerequisite. Marketing professionals across the world scramble to keep updated on the latest mobile trends to help their client bases, stay organized and even entertained. These mobile apps help busy professionals accomplish tasks not…
January 14, 2014