Fast And Efficient 101 Graphic Design Tips

June 30, 2015
Girl on laptop with coffee sitting in cafe

Creating a design can sometimes be very time-consuming and require infinite patience, in addition to creativity. As a graphic designer I have found a few helpful tricks that have made the process of designing less time-consuming, enabling me to complete my projects more efficiently. Use these 101 graphic design tips to create your next winning concept in…

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Three Pinterest Marketing Tips For Promoting Products

June 16, 2015
Pinterest Tips

It’s no secret that Pinterest can be a successful tactic in a social media marketing strategy. Especially for eCommerce businesses, Pinterest’s traffic driving capabilities are not to be ignored. Pinterest is projected to have 47 million monthly active users in the U.S. by the end of 2015 and to hit 50 million in 2016. Although…

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Social Media News Top Stories Featuring Twitter, Facebook, Pinterest

June 13, 2015
Social Media News Recap

The week in social media news hand-curated by your friends at Fandom Marketing. Twitter announced its plan to remove the 140-character limit on its direct messaging feature and Pinterest reveals its plan for adding a “buy button”. Learn about Facebook’s newly introduced version Facebook Lite and Facebook’s decision to begin supporting animated GIFs. Find out why you’ll soon start…

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Four Ideas For Marketing To Moms During Summer Downtime

June 2, 2015
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Summertime in the online world is a tricky one when it comes to reaching and marketing to moms. Their lives may be filled with more travel, less structure and less time devoted to online hobbies and conversations. But one thing remains: the need to catch a moment to herself. Luckily for businesses, many moms will…

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Top 10 Social Media News Stories this Week 5/29/2015

May 30, 2015
Social Media News Round-up

The week in social media news hand-curated by your friends at Fandom Marketing. Google Photos now offers users unlimited storage and Facebook launched a new security tool. Facebook also enabled GIF support and now allows users to pay one another inside Facebook group chats. Learn what teens are doing nowadays in an attempt to summon demons and discover…

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Top 10 Social Media News Stories this Week 5/22/2015

May 22, 2015
Social Media News Round-up

The week in social media news hand-curated by your friends at Fandom Marketing. President Obama officially joined Twitter. Google and Twitter teamed up to allow tweets to surface directly within search results. Learn how using social media can affect your financial future and discover what kinds of apps the kids of the future will be into.…

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Three Ways To Educate Customers About Products With Social Media

May 19, 2015
Businessman Brainstorming About Social Media

Social media offers an amazing platform for customers to engage with brands. When it comes to driving conversion, it often acts in a co-starring role to last click attribution. One supporting act that social media performs to a T is customer education. From building awareness, to differentiating a product and teaching customers how to use…

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Top 10 Social Media News Stories this Week 5/8/2015

May 11, 2015
Social Media News Round-up

The week in social media news hand-curated by your friends at Fandom Marketing. Snapchat made it easier to find and follow users and Instagram added three new filters. IBM announced its marketing partnership with Facebook and Meerkat is now allowing users to watch some live streams without Twitter. Learn about Twitter’s new approach to advertising…

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Why Your Facebook Ad Click Through Rate Isn’t What You Think

May 5, 2015
Woman showing a happy emoticon in front of face against a blue background

Are you being misled by Facebook’s ad performance? If you are advertising to drive website traffic chances are it’s true. The click stats provided in Facebook reports do not 100% reflect traffic driven to your website. The way clicks are tracked creates an overinflated view of ad performance. Learn why this happens and how you can run more accurate…

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