Use Search Keywords to Kickstart Your Twitter Marketing Strategy

April 19, 2016
male using twitter on laptop

By: Teena Thach If you’re a marketer, you live and breathe keywords. Everything you do, from creating blog content to targeting search ads needs to be mindful of these specific words that tie you and your customers together. The importance of keywords is no different for Twitter, but the tactics you need to use are.…

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Top Ten Apps for Social Media Contests

April 5, 2016
girl on laptop entering social contest

Creating social marketing campaigns can be a great way to reward loyal customers and acquire new ones. There are a number of tools your brand can utilize to implement your contest once your objectives and prizes have been decided upon. These social media contests apps are some of the best for managing your contest and maintaining the…

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How To Choose the Perfect WordPress Theme

March 8, 2016
Laptop wordpress dashboard

Here you will learn how to pick a WordPress theme like a pro. With its rise in popularity, it’s likely you’re considering or already have a WordPress website. Over 59% of websites with a content management system (CMS) worldwide now use WordPress as the platform of choice (source).  This has led to a flood of beautiful, highly functional…

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Social Media Image Size Guide

February 23, 2016
iphones with social media platform icons

Social media platforms are continuously changing their recommended optimal image sizes. If you’re trying to optimize your social media presence, its necessary to use images of the highest quality and the best fit for each social media channel. Your social media profile should display top-notch images to best represent your business or brand. High definition screens such as smartphones require larger images so…

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Use Holidays and Pop Culture to Create a Social Media Campaign

February 8, 2016
Wooden background with iPhone barbie zoolander Instagram

By: Amanda Nelson The holidays have come and gone, summer is months away. Punxsutawney Phil proclaimed that spring will be early, but there are still more holidays and pop culture events ahead. In February we have Valentine’s Day, President’s Day, Super Bowl L, GRAMMY Awards, and Black History Month. These are all prime opportunities for…

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Top Social Media Content Strategy Tips from Real Marketers

February 2, 2016
people coffee notes- tea

It’s the start of another year and for many of us that means time for an annual marketing refresh. Strategic planning is the best part of the job in my opinion. It’s our opportunity to be creative and to tap into a broad range of marketing experience. More than what our day-to-day routine calls for. As a social media…

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New Features Coming to Your Favorite Social Networks in 2016

January 26, 2016
Facebook logo reflection in sunglasses

Along with the New Year comes innovative features and tools across our favorite social networks. I fished around to find some of the most interesting and beneficial ideas that top platforms are currently testing. Although the following features have no official launch dates, you should definitely keep an eye out for them to roll out…

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Brand Twitter Wars: Who Owns All-Day Breakfast?

October 26, 2015
McDonalds All-Day Breakfast Brand Wars Image

On Tuesday, October 6th, McDonalds launched their All-Day Breakfast Menu across the nation. All-day breakfast was the number one request McDonalds heard from their customers and they’re excited for their customers’ dreams to finally become a reality. However, all-day breakfast isn’t a new thing for many fast-food restaurants and they have something to say about…

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Seven Ways To Integrate Social Media Into A Website

July 27, 2015
Social sharing tips.

Social media is most successful when it’s integrated. Our new how-to guide is all about turning your website into a social media destination. From the best placement and tools for sharing buttons, to making sure the right photo shows up on Facebook links. Adding these social media features to your website can capture followers and…

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