Use Holidays and Pop Culture to Create a Social Media Campaign

February 8, 2016
Wooden background with iPhone barbie zoolander Instagram

By: Amanda Nelson The holidays have come and gone, summer is months away. Punxsutawney Phil proclaimed that spring will be early, but there are still more holidays and pop culture events ahead. In February we have Valentine’s Day, President’s Day, Super Bowl L, GRAMMY Awards, and Black History Month. These are all prime opportunities for…

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Top Social Media Content Strategy Tips from Real Marketers

February 2, 2016
people-coffee-notes-tea

It’s the start of another year and for many of us that means time for an annual marketing refresh. Strategic planning is the best part of the job in my opinion. It’s our opportunity to be creative and to tap into a broad range of marketing experience. More than what our day-to-day routine calls for. As a social media…

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New Features Coming to Your Favorite Social Networks in 2016

January 26, 2016
Facebook logo reflection in sunglasses

Along with the New Year comes innovative features and tools across our favorite social networks. I fished around to find some of the most interesting and beneficial ideas that top platforms are currently testing. Although the following features have no official launch dates, you should definitely keep an eye out for them to roll out…

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Brand Twitter Wars: Who Owns All-Day Breakfast?

October 26, 2015
McDonalds All-Day Breakfast Brand Wars Image

On Tuesday, October 6th, McDonalds launched their All-Day Breakfast Menu across the nation. All-day breakfast was the number one request McDonalds heard from their customers and they’re excited for their customers’ dreams to finally become a reality. However, all-day breakfast isn’t a new thing for many fast-food restaurants and they have something to say about…

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Seven Ways To Integrate Social Media Into A Website

July 27, 2015
Social sharing tips.

Social media is most successful when it’s integrated. Our new how-to guide is all about turning your website into a social media destination. From the best placement and tools for sharing buttons, to making sure the right photo shows up on Facebook links. Adding these social media features to your website can capture followers and…

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How-To Collect And Leverage User-Generated Content For Marketing

July 16, 2015
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User-generated content (UGC) is everywhere and can be an effective marketing tactic to increase engagement. Brands have begun to realize how beneficial it can be to tell their story using original images, videos and testimonials shared by real customers. It’s a fresh approach to generate buzz and demonstrate the brand’s community participation. Where can you source UGC? The best way to source UGC…

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Social Media News Top Stories Featuring Twitter, Facebook, Youtube

July 15, 2015
Social Media News Recap

The week in social media news hand-curated by your friends at Fandom Marketing. Facebook is currently testing a shopping experience as well as floating videos on the homepage. Twitter is rolling out a new data dashboard to help you monitor and manage your account. Learn why millennial binge-viewers are ditching video content and discover which family member…

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Social Media News Top Stories Featuring Facebook, Twitter, Snapchat

July 6, 2015
Social Media News Recap

The week in social media news hand-curated by your friends at Fandom Marketing. Facebook is rolling out a way to sign up for Messenger without a Facebook account. Snapchat released an update with several new product features including tap to view and nearby friends tool. Learn about the disappointment that was caused by Facebook’s newly released…

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Fast And Efficient 101 Graphic Design Tips

June 30, 2015
Girl on laptop with coffee sitting in cafe

Creating a design can sometimes be very time-consuming and require infinite patience, in addition to creativity. As a graphic designer I have found a few helpful tricks that have made the process of designing less time-consuming, enabling me to complete my projects more efficiently. Use these 101 graphic design tips to create your next winning concept in…

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Three Pinterest Marketing Tips For Promoting Products

June 16, 2015
Pinterest Tips

It’s no secret that Pinterest can be a successful tactic in a social media marketing strategy. Especially for eCommerce businesses, Pinterest’s traffic driving capabilities are not to be ignored. Pinterest is projected to have 47 million monthly active users in the U.S. by the end of 2015 and to hit 50 million in 2016. Although…

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