Top 10 Social Media News Stories this Week 4/24/2015

April 24, 2015
Social Media News Recap

The week in social media news hand-curated by your friends at Fandom Marketing. This week Twitter introduced a controversial messaging feature and WhatsApp announced that their iPhone users will soon be able to make free calls. Facebook has now reached 1.44 billion monthly users and Facebook video is is now delivering 4 billion daily viewers. Also, get the latest scoop on teens and their social networks.

Twitter Is Winning The Live Streaming Battle

April 16, 2015

Following its acquisition of live streaming app Periscope, Twitter has been actively fighting to make sure its service beats that of independent competitor Meerkat, which had a slightly earlier start.

Full story on TechCrunch

Twitter Makes It Easier for Developers to Add Timelines to Mobile Apps

April 17, 2015

Twitter this week rolled out new features to its mobile developer platform, Fabric, aimed at expanding access to Twitter timelines from third-party applications.

Full story on TechCrunch

Well, Hello There: WhatsApp Voice Calling is Coming to iPhone

April 21, 2015

WhatsApp users will soon be able to make free calls from within the iOS version of the app. The messaging service’s iPhone update, which is available now, will eventually bring voice calling features to the Facebook-owned platform in the near future, according to the company.

Full story on Mashable

Vine’s New Share Screen Lets You Post to Multiple Social Networks at Once, Including Tumblr

April 21, 2015

Vine today received a little update that should make sharing just a touch easier… literally. With a new share screen, Vine users can choose to send a specific Vine to Twitter, Facebook, Tumblr, or revine the original video – all at the same time.

Full story on The Next Web

Facebook News Feed Reprioritizes Your Real Friends Above Pages

April 21, 2015

No one likes brands more than their friends, and there are plenty of ways to get their marketing updates. Facebook’s unique value is keeping you up to date on your real-life friends. So to “get this balance right” Facebook today announced it’s reconfiguring News Feed to show content from close friends higher up, which may push posts from business Pages further down.

Full story on TechCrunch

Teens & Social: What’s the Latest?

April 21, 2015

Instagram remains the most important social network to teens, widening its lead over Facebook and Instagram, according to the latest semi-annual teen survey from Piper Jaffray. But recent data from the Pew Internet & American Life Project suggests that Facebook is still the most popular and frequently-used platform by this demographic.

Full story on Marketing Charts

Twitter Introduces Controversial Messaging Feature

April 21, 2015

Twitter has added a new privacy setting that allows users to receive direct messages from anyone, regardless of whether they follow each other or not. Users can now send and receive direct messages to and from anyone, provided they enable the feature in the settings menu.

Full story on Forbes

Facebook Now Has 1.44 Billion Monthly Users

April 22, 2015

Facebook may have missed Wall Street’s estimates for its latest quarter, but it continues to grow at a healthy clip when it comes to users. During the social network’s Q1 2015 earnings report on Wednesday, the company reported its user base is larger than ever on desktop and mobile. There are now 1.44 billion people who use Facebook every month, up from the 1.39 billion last quarter.

Full story on Mashable

Facebook Video Is on Course to Steal Youtube’s Video Sharing Crown

April 23, 2015

Facebook video is big and it’s getting bigger. For the first time, YouTube really needs to worry about losing its position as the king of online video. Facebook video, which is relatively young in comparison to YouTube which launched in 2005, is now delivering 4 billion daily viewers.

Full story on The Next Web

Facebook’s New Notifications Tab Is a Robust Mini-News Hub

April 24, 2015

Facebook wants notifications to become much more than a perfunctory list of recent behavior, events and invitations. Mashable has learned the social network is quietly testing and rolling out a robust new notifications tab that pulls content from across the entire site and serves it up in one central place.

Full story on Mashable

What We’re Watching

There are 106 people named Harry Potter?! This guy looks at an interesting question, “when are we going to run out of  names?” I can’t help thinking about the cultures that will never care. Have you met Jose Garcia? Or, Muhammad? Western culture seeks unique identities. Even I made up a unique name for my daughter, Izalia. Either way, the problem is that some day we are going to run out of digital unique identifiers and the web will be a jumbled mess. Ugh.

~Melonie Gallegos


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