Facebook Live is a great way to get seen by your fans and followers. Join the live video revolution with these Facebook live marketing tips for your business. Learn to broadcast to your fans with no fear. Live video in social media has been around long before Facebook made it popular. Periscope was a pioneer,…
Lately, it seems as though every time you log into Facebook there’s a new update to check out. Whether it’s a new photo feature or a redesign of your timeline, the ever-changing platform is always looking for ways to expand its capabilities and stay up to date. As marketers, it’s essential that we stay on…
Marketers can no longer edit link details on Facebook posts without taking this important step. Find out what led to Facebook’s change and how to go through the process of Facebook domain verification. Facebook disabled link preview editing for both native posting and third-party publishing in the fall of 2017. This impacts the ability to…
Pack a carry-on, we’re getting on a flight to next year’s social media landscape as told by our team of dedicated Fandom marketers. As we finish our 2018 planning and budgets, we’ve kept a few social media marketing trends top of mind. If you approach marketing going into 2018 from the position of creating real…
In a world where digital advertising is carefully designed for individuals, Facebook advertising has dominated new media. Strategically customized ads to highly targeted audiences can help your business gain mind share on Facebook. People are spending 9 hours a day on social media as a source of news, entertainment and communication channel with their favorite…
What’s next in digital? Being a successful marketer challenges us to stay on top of what’s currently trending and how users are behaving in the digital environment.. The team at Fandom Marketing has curated a list of 34 digital marketing trends across credible sources to help guide your strategy as you begin a new year.…
Social media platforms are continuously changing their recommended optimal image sizes. If you’re trying to optimize your social media presence, its necessary to use images of the highest quality and the best fit for each social media channel. Your social media profile should display top-notch images to best represent your business or brand. High definition screens such as smartphones require larger images so…
Along with the New Year comes innovative features and tools across our favorite social networks. I fished around to find some of the most interesting and beneficial ideas that top platforms are currently testing. Although the following features have no official launch dates, you should definitely keep an eye out for them to roll out…
User-generated content (UGC) is everywhere and can be an effective marketing tactic to increase engagement. Brands have begun to realize how beneficial it can be to tell their story using original images, videos and testimonials shared by real customers. It’s a fresh approach to generate buzz and demonstrate the brand’s community participation. Where can you source UGC? The best way to source UGC…
The week in social media news hand-curated by your friends at Fandom Marketing. Facebook is currently testing a shopping experience as well as floating videos on the homepage. Twitter is rolling out a new data dashboard to help you monitor and manage your account. Learn why millennial binge-viewers are ditching video content and discover which family member…
