Social Media News Top Stories Featuring Twitter, Facebook, Youtube

July 15, 2015
Social Media News Recap

The week in social media news hand-curated by your friends at Fandom Marketing. Facebook is currently testing a shopping experience as well as floating videos on the homepage. Twitter is rolling out a new data dashboard to help you monitor and manage your account. Learn why millennial binge-viewers are ditching video content and discover which family member is most likely to visit YouTube on a monthly basis.

Testing New Ways to Make it Easier to Discover Products and Places

June 19, 2015

Every month, millions of people Tweet about what they love: products they buy, places they visit, books they’re reading or vacations they’re planning. But it can be challenging to find and engage with the most relevant Tweets, images and videos about products and places when you’re looking for them. So Twitter is began testing two ways to make it easier for you to discover rich and relevant content about products and places on Twitter.

Full story on Twitter Blog

Facebook Tests Floating Videos That Stream As You Scroll

July 8, 2015

A new floating video feature available on some Facebook accounts allows users to detach videos from their news feeds so that they can continue watching as they scroll through status updates. With this multi-tasking update, originally spotted by The Next Web, users are able to drag the streaming window anywhere on the homepage.

Full story on Forbes

An Interview With Alex Roetter, Twitter’s Head Of Engineering

July 9, 2015

Just a year ago, Alex Roetter took over Twitter’s engineering activities in an executive shuffle. And a year later, Twitter’s now in the middle of finding a new CEO. But that hasn’t stopped the company from continuing to following the strategy former CEO Dick Costolo and Roetter put in place to continue building out the company’s engineering team and launch new products

Full story on TechCrunch

Facebook Empowers Us To Tell News Feed What We Want To See First

July 9, 2015

“We know the algorithm isn’t perfect” News Feed Product Manager Greg Marra stated. So to make sure Facebook stays entertaining and addictive, it’s giving users more direct control over what they see by revamping News Feed Preferences. Facebook is rolling out to the U.S. a way to choose friends and Pages they want to “See First” atop the feed, after I spotted it testing the feature last month.

Full story on TechCrunch

Whistle While You Scroll, Or, How Facebook Could Conquer Music Videos

July 10, 2015

FbMTV? Facebook is talking with record labels about paying them handsomely to share music videos to the News Feed, according to reports from Billboard and The New York Times. Normally, people go to YouTube to watch these mini music movies. But Facebook’s on a quest to conquer the video world, and it’s mounting an assault on YouTube’s most lucrative province.

Full story on TechCrunch

Top-Indexing YouTube Video Categories Among Mothers

July 15, 2015

Mothers are avid viewers of YouTube videos, being slightly more likely than the overall internet browsing population to visit YouTube on a monthly basis, according to data from Compete.

Full story on Marketing Charts

A New Dashboard to Help You Monitor and Manage Your Twitter Account

July 15, 2015

Twitter is continuing to roll out to all users the Twitter data dashboard — a new tool to help you monitor and manage your account. From the beginning, Twitter has empowered people to share information with the world. To put you in control of your information, Twitter has made a series of deliberate design decisions that help protect your privacy and security.

Twitter Blog

Facebook Will Let You Buy Products From Retailers’ Pages

July 15, 2015

You’ll soon be able to buy a lot more stuff on Facebook. The social network is testing a shopping experience that allows users to buy items directly from business’ Facebook pages. The new shopping feature, first reported by BuzzFeed, will allow retailers to turn their Facebook pages into mini storefronts outside of their main websites.

Full story on Mashable

Parents and Social Media

July 16, 2015

Social media networks have become vital channels for Americans’ daily interactions. Users rely on these platforms to keep in touch with family and friends, gather information and share what is important to them. This report explores how parents – 75% of whom use social media – turn to social media for parenting-related information and social support.

Full story on Pew Research Center

Video Quality Problems? Say Bye-Bye to Millennial Binge-Viewers

July 16, 2015

Digital video quality issues persist, and millennials will ditch content that’s not up to their standards. Based on recent research, millennial binge-viewers are a group that must be kept happy when it comes to video quality.

Full story on eMarketer


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