2015 Marketing Calendar
Content Marketing

Plan Next Year’s Content Using this 2015 Marketing Calendar

2014 is officially in the books, and every marketer is sighing with relief over the holiday season winding down. We can all look forward to the new year, and get excited about what’s to come in 2015. If you haven’t already, now is a great time to plan a team brainstorm and come up with…

December 30, 2014
Social Marketing Strategy

One Dozen Social Media Tactics You Should Start in 2015

Earlier this month I wrote about social media tactics marketers must stop in 2015. To balance the conversation, I’m going to tell you about the things marketers should start doing next year. A list of business focused action items for success. Here we go! 1. Use Social Media Alongside Event Marketing Conversations online are amplified by real world events.…

December 23, 2014
Social Media News

The Week in Social Media News 12/19/2014 Keeping Marketers Current

The week in social media news hand-curated by your friends at Fandom Marketing. Sony’s decision to cancel “The Interview” causes celebrities to express their rage on Twitter. Facebook now auto-enhances newly uploaded photos on iOS instead of making you manually filter them. Discover the new way to edit pins on Pinterest and learn what role Facebook plays in Holiday…

December 19, 2014
Content Marketing

7 Ways to Whip Your Social Content Calendar Into Shape for 2015

Get ahead of the social media curve in 2015 with an editorial process and the right tools in these seven easy steps. The end of 2014 year is rapidly approaching and that means time to prep for the new year ahead. You’ve likely begun planning for 2015 with your marketing budgets, measuring 2014’s performance, researching…

December 16, 2014
Social Media News

The Week in Social Media News 12/12/2014 Marketers Roundup

The week in social media news hand-curated by your friends at Fandom Marketing. Many changes are coming to Facebook including a call-to-action button to Pages, new interests targeting on posts, enhanced search features and Insights. Instagram’s growth is making headlines and leaving other social networks in the dust. The FTC rules that employees must disclose…

December 13, 2014
Expert Series

The Do’s and Don’ts of YouTube Influencer Outreach

Video is a trending media format that will grow in importance in 2015. In this interview you’ll learn about insider tactics for working with YouTube influencers to promote your products on video. This month we feature Jennifer DeYoung who recently joined global lifestyle and fitness brand Tone It Up as their digital media manager. You…

December 9, 2014
Social Marketing Strategy

One Dozen Social Media Tactics Marketers Must Stop in 2015

We’ve come a long way social media. Now that the experiment is over, let’s take a look at one dozen things marketers need to stop in 2015.  We’ve learned a lot since 2007 when marketers recognized social media as the next frontier. You’ve proven to be explorers, bravely Tweeting where no brand has gone before. We’ve…

December 3, 2014