The Week in Social Media News 10/31/2014, Keeping Marketers Current

October 31, 2014

The week in social media news hand-curated by your friends at Fandom Marketing. Verizon’s new content marketing website hit a snag and Facebook made improvements to photo posts from Androids and iPhones. Learn about Tumblr’s new update and why your Instagram feed will be filled with video ads.

Improvements to Photo Posts on Mobile

October 27, 2014

On Monday, Facebook made it easier to quickly share multiple photos on mobile. Now you can choose the exact order of photos when you upload them to Facebook for iPhone and Android. Once you’ve shared your photos, you and your friends will see the story in a new collage layout.

Full story on Facebook Newsroom

B2B End-User Buyers Are Human, Too

October 29, 2014

General consumers aren’t the only ones who value a good customer experience when shopping online. Business-to-business (B2B) end-user buyers—non-procurement business professionals who purchase products and services for work-related activities—have arrived.

Full story on eMarketer

Tumblr’s Video and Picture Posts Get a Little Bit Bigger in a New Update

October 30, 2014

After releasing a new video player last week, Tumblr is giving its dashboard a mobile-inspired makeover. In a new update, the blogging platform is growing the size of video and image display by 40 pixels and adding a “quick compose” button for posts. The site will also have a sticky header of icons that stays with users as they sift and scroll through blog posts.

Full story on VentureBeat

Your Instagram Feed Will Now be Filled With Video Ads

October 30, 2014

If a picture is worth 1,000 words, a 15-second video has to be worth quite a bit more. Instagram has launched its first video ads, adding another entry into the lucrative but increasingly crowded market. Disney, Activision and Banana Republic are among the first companies to have autoplay videos featured on the Facebook-owned platform.

Full story on Mashable

Verizon’s New Content Marketing Tech Website Hits a Snag

October 30, 2014

The wireless industry is facing a branding conundrum: how to get smartphone-adoring consumers to love their carriers too. Verizon’s latest effort, a broad content marketing campaign, tripped hard out of the gate.

Full story on AdAge

Ello Creates a New SFW Setting, So You Don’t Have to Worry About Nudie Pics

October 30, 2014

The anti-tracking social network Ello just created new SFW options in its settings, so users don’t have to look at people’s uncensored pictures if they don’t want to. Users can now mark whether they’d like to post adult content and whether they’d like to be able to view adult content.

Full story on VentureBeat

Mark Zuckerberg Will Answer Your Questions for One Hour Next Week

October 30, 2014

Mark Zuckerberg’s not afraid of you, internet. The Facebook CEO has announced that he’ll participate in a public Q&A session next Thursday afternoon, answering questions submitted and voted on by the social network’s own users.

Full story on The Verge

What We’re Watching

Learn how social media is affecting teens in this week’s video.
~Melonie
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