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Social Media News

What’s new and making headlines in social media marketing.

Facebook’s New Search Engine and What It Means to Marketing

January 23, 2013

On January 15th Facebook made its latest big announcement unveiling their new search engine called Graph Search. Now that they’ve collected tons of information through Open Graph (essentially the LIKE button that logs our interests) and location information in Places, our photos and posts, they are making it easy to sort through it to find…

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Get the Facts About the Instagram Terms of Service Change Debacle

December 20, 2012

Changes to Instagram’s Privacy Policy and Terms of Service were announced Monday and it took just hours for the community to dive into a tailspin. Much of the to-do was about content rights and personal photos being used in advertising. Can you imagine your personal Instagram photo that you thought only your mobile followers would…

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The Drop In Facebook Page Reach And What To Do About It

November 21, 2012

The drop in Facebook page reach is a hot topic. While Facebook has provided soft responses to the reasons for the change and its impact on page reach… The truth is we’re all experiencing the plunge, and we’re all in it together. The changes are driven by Facebook’s technology called EdgeRank or Graph Rank. It’s…

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Fake Hurricane Sandy Photos Hit the Web

October 29, 2012

We’ve been watching the tweets coming through the Minglestream tweetwall we set up today for #Sandy and the photos are getting outrageous. Mixed in with serious coverage of hurricane destruction are Godzilla, cat clouds and well… you’ll get the picture. This is what happens when Madison Avenue shuts down for a day, graphic designers are…

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Twitter Advertising Tips for Small Businesses

October 10, 2012
Twitter for Business

Twitter Advertising for Small Businesses is now being rolled out. It’s really a great opportunity for small businesses to build an audience on a budget. This post uses Minglestream’s advertising efforts as an example of the possibilities. Twitter advertising can be good if your social media objectives are to build more awareness or simply gain…

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Co-Hosting Social Media Day San Diego!

June 29, 2012

We’re thrilled to co-host Mashable’s third annual Social Media Day! Launched in 2010 as a way to recognize the digital revolution happening right before our eyes, we invite you to join fellow social media enthusiasts by attending Social Media Day San Diego at Marina Kitchen. With their recent $10.6 million remodel, great food, and even better…

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Forget the IPO: Why Facebook’s Value is in the Like Button

May 18, 2012

As I am writing the Facebook IPO opens for trading in about twenty minutes. I, like the rest of the world, am thinking about how Facebook has changed everything. Whether you’re a regular Joe hooking up with ex-girlfriends from high school, a blogger building her network, or a company still pulling their hair out trying…

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How Google+ Will Impact Your Business

July 8, 2011
Google+ for business

Late last month Google opened the floodgates to the media, and to a limited number in the public for beta use, its social driven technology Google+. I’m sure you’ve heard… With all the buzz flying around you might be wondering what to do. I am. Some businesses chomping at the bit to jump on the…

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Airline Launches “Weiner Sale” Following Weinergate Scandal

June 9, 2011

Spirit Airlines, whose IPO debuted in March of this year, is a brand to keep an eye on. Not for their stock trend but for their edgy marketing tactics. Spirit launched a “Weiner Sale” promoting $9 fairs to its email list and on its website Tuesday riding the coat tails of the Weinergate debacle. Weinergate…

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