For most companies, Pinterest has moved from the question of “Should we?” to “How can we best use it?” If you’re lucky enough to have fans pinning your content, then you should have a solid plan in...

The past year has been the “rise of the photo” with sites like Pinterest and Instagram skyrocketing in popularity. Many companies are still debating whether Instagram is a place they should be spending time. For some organizations,...

It’s not enough to say 2012 was a good year for social media. It was an amazing year. As marketers we embarked on many new experiences from curating photo boards for Pinterest, to arming employees with iPhones...

It happened so fast. Social media has crept into the mainstream over the last twelve years. Crept? OK, that’s not a good word. Let’s call it launch bombed. Like 007 landing at the party in a big...

Everyone seems to have their standard set of social platforms in place (Facebook, Twitter, blog) and this is the year for marketers to take the next step forward to seriously consider their content. We are all thinking...

  Pinterest is an online pin board where people organize and share the things they love. It has become the most popular curation website in history and the fastest growing social network in 2011-2012, ranking higher than...