social marketing blog for brands and professionals
Do Facebook Hashtags Really Work?
In June Facebook took a page from Twitter’s book and introduced hashtags to their fans. Since then we’ve seen brands and consumers alike utilizing them for both silly and goal-oriented purposes. But is it working? Facebook and...
- Posted 3 months ago
Five Graphic Design Tips for Social Media Professionals
All social media professionals strive to create a reaction from their viewers, and one of the most powerful ways to do this is through images. Your job is to grab the attention of your fans, and you...
- Posted 4 months ago
How-to Create Successful Viral Videos People Want to Watch
Viral videos. Every company wants to create one, yet few know how. Most marketers have at one time participated in a meeting where the directive is to create a viral video for the latest and greatest product....
- Posted 6 months ago
Four Ways Brands Can Take Advantage of Pinterest
For most companies, Pinterest has moved from the question of “Should we?” to “How can we best use it?” If you’re lucky enough to have fans pinning your content, then you should have a solid plan in...
- Posted 7 months ago
5 Brand Instagram Feeds You Should Follow
The past year has been the “rise of the photo” with sites like Pinterest and Instagram skyrocketing in popularity. Many companies are still debating whether Instagram is a place they should be spending time. For some organizations,...
- Posted 8 months ago
3 Brands That Took Listening to the Next Level to Win Over Customers
As social media has progressed and incorporated into how most companies run their business, there is still a lack of those who have fully embraced it not just to manage their customer service and market their product,...
- Posted 10 months ago
5 Positive Ways Brands Can Get Consumers Talking
Both online and off, companies are doing everything they can to get their customers talking about them. Successful companies don’t set out for positive word of mouth; instead they look for feedback, great content and ways to...
- Posted 11 months ago
Five Reasons You’re Reading Marketing Blogs the Day After Christmas
Christmas is over. How did this year fly by so quickly? And, what are you doing reading this blog on December 26?! Don’t get me wrong, I’m happy you’re here, but the fact that you’re reading it...
- Posted 12 months ago
How to Turn Holiday Shoppers into Loyal Fans
Marketing messages and competition is high every holiday season, and customers have a lot of choices on where to spend their dollars. Cutting through the clutter with solid messaging and offers is crucial in building relationships and...
- Posted 1 year ago
Understanding Image Rights for Social Media
Finding photos for use in online articles, blog posts and other online marketing efforts can be a source of frustration for many. Questions arise about rights, fair use and attribution. There are several resources available to...
- Posted 1 year ago