social marketing blog for brands and professionals

  • BWF featured image_Fall Pumpkins
    One Dozen Fall Marketing Ideas To Build Your Content Calendar

    It’s that time of year again… Long hot days, vacations and summer fun is winding down and it’s time to shift your focus to fall marketing ideas and connecting with your customers around what’s important to them...

    • Posted 2 months ago
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  • Summer Marketing Ideas
    8 Summer Marketing Ideas for Staying Top of Mind with Customers

    Summertime… While fun for everyone, it also means long days outside, shortened workdays, more vacations and thus less eyes on your well-thought-out content and marketing plans. How can brands stay on top of that dip in eyeballs...

    • Posted 3 months ago
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  • Twitter for Business
    Improve Brand Visibility with the new Twitter Design

    You may have started seeing the new Facebook-like design that Twitter launched to all users in April. It’s more visually compelling, offers the opportunity to better showcase your brand, and allows for some new features you should...

    • Posted 5 months ago
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  • Marketing to Mom
    What 5 Brands Have Taught us About Marketing to Moms

    Mom. The word ignites passionate feelings for most, whether you think of your role as a mother, or of the woman who plays that important role in your life. Brands are passionate about moms too. They understand...

    • Posted 6 months ago
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  • photoshop tips 3
    Five Photoshop Skills Every Social Media Manager Must Learn

    These days social media managers are expected to do it all and have a variety of skills. Customer service? Check. Online sales? Check. SEO? For sure. And graphic design? That too. Familiarizing yourself with a few of...

    • Posted 7 months ago
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  • customer appreciation heart
    Customer Appreciation Ideas From Five Brands Who Nailed It

    Valentine’s Day is right around the corner, and if you haven’t started thinking about ways to show your fans the love this year, now is a great time to start. Customer appreciation ideas should be flowing all...

    • Posted 8 months ago
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  • Facebook Hashtags
    Do Facebook Hashtags Really Work?

    In June Facebook took a page from Twitter’s book and introduced hashtags to their fans. Since then we’ve seen brands and consumers alike utilizing them for both silly and goal-oriented purposes. But is it working? Facebook and...

    • Posted 1 year ago
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  • graphic-design
    Five Graphic Design Tips for Social Media Professionals

    All social media professionals strive to create a reaction from their viewers, and one of the most powerful ways to do this is through images. Your job is to grab the attention of your fans, and you...

    • Posted 1 year ago
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  • content-marketing
    How-to Create Successful Viral Videos People Want to Watch

    Viral videos. Every company wants to create one, yet few know how. Most marketers have at one time participated in a meeting where the directive is to create a viral video for the latest and greatest product....

    • Posted 1 year ago
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  • Pinteresting
    Four Ways Brands Can Take Advantage of Pinterest

    For most companies, Pinterest has moved from the question of “Should we?” to “How can we best use it?” If you’re lucky enough to have fans pinning your content, then you should have a solid plan in...

    • Posted 1 year ago
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