Social Media News

The Week in Social Media News 03/21/2014, Here’s Your Top Stories

The week in social media news curated by your friends at Fandom Marketing. Twitter testing new ‘fave people’ feature and phasing out @replies and hashtags? Facebook and TED team up on a Paper exclusive. New study reveals a growing trend in video marketing spending. Plus, the science of social selling, and more. Twitter Testing ‘Fave…

March 21, 2014
local seo
Social Marketing Strategy

How-to Use YouTube to Improve Local SEO

Any mention of SEO, and you probably get an image of pandas and penguins and hummingbirds in your mind. That’s quite understandable, especially since Google is still the world’s largest search engine and most of your search volume probably comes from this site. But the Google search engine isn’t the only site you can or…

March 17, 2014
Social Media News

The Week in Social Media News 03/14/2014, Here’s Your Top Stories

The week in social media news curated by your friends at Fandom Marketing. Pinterest launches Gifts, a feed just for shopping. How viral video “Between Two Ferns” drove website visits in less than a day. Twitter’s upcoming profile design. Mark Zuckerberg calls the President, and more. Twitter Testing Major Profile Redesign That Looks a Lot…

March 14, 2014
Social Media News

The Week in Social Media News 03/07/2014, Here’s Your Top Stories

The week in social media news curated by your friends at Fandom Marketing. The most epic selfie crashes Twitter, Getty Images moves toward social media friendly policy allowing bloggers free use, Facebook’s newsfeed redesign, and Sephora shares about Pinterest marketing. Plus, more. Facebook is a darling of Wall Street, but it is ruffling some feathers…

March 7, 2014
social media book marketing with neal schaffer
Expert Series

How-to Market a Book Using Social with Neal Schaffer

Social media book marketing is no easy task. It takes a lot of hard work and dedication, even with the power of social media behind you. This month for our Expert Series we had the opportunity to talk to social media consultant, speaker and author, Neal Schaffer. He shares his experience with marketing his latest…

March 4, 2014
Social Media News

The Week in Social Media News 02/28/2014, Here’s Your Top Stories

The week in social media news curated by your friends at Fandom Marketing. LinkedIn finally blocks annoying people, Facebook gives brand pages more reach, McDonald’s joins SnapChat and more. You Can Finally Block Those Annoying People on LinkedIn February 21, 2013 After the company received repeated requests for a blocking feature, the company announced Thursday…

February 28, 2014
Social Marketing Strategy

What’s Next for Social Media in 2014?

Now that the New Year is well underway, it’s helpful for companies looking to engage in social marketing to have a look at last year’s trends. Looking at what’s next for social media in 2014, last year we witnessed an explosion of Internet usage via mobile devices and an increase in content as a form…

February 25, 2014
Social Media News

The Week in Social Media News 02/21/2014, Here’s Your Top Stories

The week in social media news curated by your friends at Fandom Marketing. Facebook to acquire WhatsApp text service, LinkedIn opens up publishing, how Nike built a running community, and more. Ben & Jerry’s Secret to Success on Instagram February 14, 2014 Ben & Jerry’s Vermont heritage is a key part of their story, but now…

February 21, 2014
Social Marketing Strategy

Current Trends In Teens And Social Media Use

The trends with teenagers and social media are an important topic with marketers. Teens are a fast-moving demographic whose tastes and behaviors change with the fads. This makes marketing to teenagers a bit perplexing. Just when you mastered Facebook a new report comes out that teens are leaving Facebook  in droves. The trend has as much to…

February 17, 2014