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Facebook For Business

Using Facebook for marketing and creating Facebook promotions.

Write Fun Call To Actions To Grab Your Audience

February 15, 2012
creative-conversations

The Creative Conversations series explores methods of communicating creatively, yet conversationally. This week, professional copywriter Anne McColl shares her secrets for crafting conversational copy for social media and beyond. Anne has worked with the likes of Turbo Tax, Bumble Bee Foods, WD-40 and Cricket Wireless to find the right words to tell their story and…

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A New Philosophy on Celebrating Fans

July 15, 2011
Facebook fan strategy

The secret to building meaningful customer relationships? It’s not much different than real life. Yet, it is so much different than your typical marketing effort. Both work to the same end, to sustain a business through profit. A more direct marketing will work quickly and it’s likely you will never see that customer again. Like…

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Personal Relationships Matter in Ad recall

July 8, 2010

New data on Facebook advertising was featured in today’s WSJ article Facebook Touts Selling Power of Friends. The latest ComScore study shows that Facebook is exceeding long standing contenders Yahoo, Microsoft sites, AOL and Fox Interactive in ad impressions. Shooting through the roof in Q1 2010. What makes Facebook even more appealing than “traditional digital”…

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